On September 11, 2006, the superintendent approved new Regulation KBA-RB, Educational Purposes and Administration of the MCPS Web, providing a framework for the structure and content of the Montgomery County Public Schools (MCPS) Web.
Regulation KBA-RB, Educational Purposes and Administration of the MCPS Web (PDF)
This FAQ provides a basic background to the new web regulation. If your question is not addressed here, please contact Web Services at webmaster@mcpsmd.org.
Why does MCPS need a web regulation?
School and office webmasters and administrators have over the years asked many questions about web content and staff roles and responsibilities. They have asked for a web regulation to provide guidance and clarity on these and other issues. Most school systems have official regulations guiding their public web sites. How was the regulation developed and by whom?
The regulation was drafted by a workgroup composed of students, parents, teachers, office staff, principals, administrators, community members, and webmasters. Later drafts were written based on feedback from legal counsel, principals, and administrators. What is covered by the regulation?
It applies to all public MCPS web sites created by staff and students in schools and offices in the course of instruction or school system operations. Who is responsible for implementing the regulation?
The Web Services Team implements the regulation under the supervision of the Director of Communications and Family Outreach When does the regulation go into effect?
The regulation was signed by the superintendent of schools and became effective in September 2006.
Yes. As part of the new Regulation, the Request to Withhold Directory Information acts as the official consent and release for publishing appropriate student information on the MCPS public web site. This form is sent home to parents in the summer packet. If parents do NOT wish their student’s photo to be published on the web site, they must complete the form. If they do not return the form, they have opted in and given permission for use. Such permission means that your webmaster may publish a photo of a student, but should NOT publish the student’s name, contact information, or any personal details on the web site.
See the Student Privacy Policy for more information related to the use of this form and access to the form in other languages.
All web content should have a clear educational purpose. It should directly promote the educational, instructional, administrative, business, and support services mission of MCPS.
Content is inappropriate if it:
Content that is:
No. You should obtain your own personal, non-MCPS web hosting account for personal web pages. Content for MCPS instruction and operations should not be published on your personal web site.
Consult your school’s Directory Information Withhold List, which is kept in the school’s main office, to see if the student’s name is on the list. The list is the primary resource for consent to use personally identifying student information on the web site. The list names students for whom schools must restrict disclosure of personally identifying information. Parents who do not wish their children’s information released notify the school system at the beginning of the school year via a Request to Withhold Directory Information, and the student’s name is added to the Withhold List.
For families that have given permission to publish information about the student, do not publish the student's name with the photo. Exceptions may be made -- especially at the secondary level -- with principal permission for students who have won major awards or achieved some type of recognition.
Of course. That’s why it’s called “the web.” But you must fulfill these requirements before adding the link:
“This web page may contain links to one or more pages outside the MCPS Web. MCPS does not control the content or relevancy of these pages.”
Yes. But sites or content created and maintained by students should be labeled as student work.
No. The MCPS web should not create a public forum. Therefore, chat rooms, forums, bulletin boards, discussion groups and other forms of interactive discussion are not permitted on any public MCPS web site. You should not use other sites for this purpose if the content relates to MCPS instruction or operations.
Blogs are not permitted at this time. However, a workgroup is developing a rationale, acceptable use guidelines, and technical requirements in preparation for a proposed blogging pilot.
No, unless the material is:
You may publish a trademark, servicemark or logo only after obtaining the owner’s written permission and only if the business is an educational partner. You may not link to the business web site unless the site has content with an educational purpose, e.g. discovery.com.
Your principal or administrator must approve such third-party content for educational appropriateness before it is published to your site. If the content has a technical component (such as scripting or coding), Web Services should be consulted before the content is added to the site. If the content is approved, publish it with the following disclaimer: “This material is provided free of charge and does not indicate MCPS endorsement or sponsorship.”
No. The MCPS web does not accept paid advertising or sponsorship from commercial entities and does not promote commercial entities.
Anyone may link to your site and need not ask for permission. Requests to re-use content from an MCPS site should be forwarded to the principal or administrator who is the site manager.
Contact your site manager (principal or administrator) immediately for guidance. She/he may advise you to remove the material as soon as possible.
Web Services will take several steps if it receives a complaint about content on your site.
Two other regulations are relevant: Regulation IGT-RA: User Responsibilities for Computer Systems and Network Security (PDF) and Regulation JFA-RA: Students Rights and Responsibilities (PDF) .
MCPS, except for student work and material by others published with permission.
If your school principal approves, yes. Some schools publish just a page about the PTA. Others provide more information on their sites. Still others provide basic PTA information and a link to the PTA’s site on a non-MCPS server. Your principal has the ultimate authority.
And as always, any site managed by MCPS must stay within MCPS templates. PTSA pages in MCPS school sites must stay within the school’s template.